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Belching Out the Devil: Global Adventures with Coca Cola
by Mark Thomas - £12.99 Ebury Press (2009)
paperback
ISBN 13: 9780091927042 | ISBN 10: 0091927048
Coca-Cola and its logo are everywhere. In our homes, our workplaces, and even our schools. It is a company that sponsors the Olympics, backs US presidents and even re-brands Santa Claus. A truly universal product, it has even been served in space.
From Istanbul to Mexico City, Mark travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't mention such as: child labourers in the sugar cane fields of El Salvador; Indian workers exposed to toxic chemicals; Colombian union leaders falsely accused of terrorism and jailed alongside the paramilitaries who want to kill them; and, many more.
Provocative, funny and stirring, Belching Out the Devil investigates the truth behind one of the planet's biggest brands.
(Price & availability last checked: February 2020)
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